Metropolitan Properties captures 3x more leads with 24/7 AI

Metropolitan Properties is a real estate development and property management company with 50,000+ units across major metropolitan areas. They specialize in luxury multifamily and mixed-use developments, known for their attention to detail and resident-first approach.

Real estate is a 24/7 business, but Metropolitan's leasing offices were only staffed during business hours. They were losing leads to competitors who responded faster, and their leasing agents were overwhelmed during peak hours. They needed a solution that could capture every lead while maintaining their luxury brand standards.

Lost leads meant lost revenue

Analysis showed that 40% of Metropolitan's inquiry calls came outside of business hours—and nearly all of those leads were lost to competitors who responded first. Even during business hours, leasing agents were often on tours or handling resident issues, leading to missed calls and delayed responses. In the competitive luxury rental market, response time is everything. Prospects typically contact 3-5 properties and choose the one that responds fastest with the information they need.

Never miss a lead again

isLucid's AI agents now handle all initial property inquiries around the clock. The AI provides detailed information about available units, amenities, pricing, and can schedule tours directly into agents' calendars. For complex questions, it captures detailed information and ensures a human follow-up within hours. The AI also handles resident calls for maintenance requests, package pickups, and general questions, freeing leasing agents to focus on tours and closing deals.

• 24/7 property inquiry handling
• Automated tour scheduling
• Real-time availability and pricing
• Maintenance request intake
• Lead qualification and scoring

Dominating the market

Metropolitan now captures 3x more leads and has reduced lease-up time on new developments by 50%. Their leasing agents are more productive and less stressed, focusing on tours and relationship building rather than phone tag. The consistent, professional experience has also enhanced their luxury brand image. Prospects comment on how impressed they are with the instant, knowledgeable responses.